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Sony to introduce largest LCD TV
By AFP
Published: August 29, 2007
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Recovering Japanese giant Sony Corp. said Wednesday it will introduce a new lineup of flat-screen televisions, including the largest on the market, in a bid to boost its mainstay electronics sales.

Introducing 15 new models of its Bravia line, Sony said its top-end flagship model with a 178-centimeter (70-inch) screen will be the largest flat television commercially available.

The new models will also have advanced technology that can eliminate fuzziness, Sony said.

Sony expects the retail prices to range from 270,000 yen ($2,360) for the cheapest 102-centimeter model to ¥4 million for the top-end 178-centimeter set.

Sony has said it plans to sell 10 million Bravia LCD TVs in the year to March 2008. Rival Sharp Corp. aims to sell 9 million of its Aquos-brand LCD TVs in the same period.

Sony is forecasting a strong recovery in the current financial year as it goes through restructuring. It was hit hard in the previous year by recalls of faulty computer batteries, and the huge cost of developing its PlayStation 3 game console.



© 2007 Agence France-Presse

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